FIA Conference
Fundraising Institute Australia Rebrand
The 2025 FIA Conference is a space for purpose-driven momentum. Where ideas take form and change is built step by step. This rebrand is about honoring that momentum, making space for clarity, growth, and the evolving nature of the sector.
The visual language is built from abstract forms and step-based compositions; symbols of growth, collaboration, and ongoing change. The system is flexible and ever changing. Built not just to represent the sector, but to reflect the people shaping its future.
The visual language is built from abstract forms and step-based compositions; symbols of growth, collaboration, and ongoing change. The system is flexible and ever changing. Built not just to represent the sector, but to reflect the people shaping its future.
Delieverables
Logo
Speaker Spread
Schedule Spread
Swag Items
Animated Socials
Product Photography
Speaker Spread
Schedule Spread
Swag Items
Animated Socials
Product Photography
Tools
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom
Figma
Jitter
Adobe Photoshop
Adobe Lightroom
Figma
Jitter
Typefaces
Climate Crisis
Source Sans Variable
Source Sans Variable
Completed
Spring 2025
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The abstract shapes in the identity system reflect movement, collaboration, and evolving ideas ( key qualities of the fundraising sector. ) The step-like structure symbolize progress, growth, and the layered nature of impact. Together, they form a flexible visual language that feels both structured and open, designed to support the diverse experiences and momentum of the FIA Conference.
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2025 DESIGNED & DEVELOPED BY JOSEPH HOLSON